As the largest retail partner in the history of Toys for Tots, Toys“R”Us, Inc. has launched award-winning campaigns that have raised over $20 million and collected 2.7 million toys throughout its six-year partnership with the organization.

Each year, during the holiday season, cash and toy donations are collected in all Toys“R”Us® and Babies“R”Us® stores nationwide, and monetary donations are accepted online. All toys collected remain in the community where they are donated to benefit local children in need.

Toys“R”Us, Inc. campaigns for Toys for Tots have twice been honored by the Cause Marketing Forum’s HALO awards, and the company received a SPARC award for Outstanding Corporate Citizen.

The Toys“R”Us Children’s Fund has provided the Marine Toys for Tots Foundation with grants totaling more than $750,000. Click here to learn about our 2009 campaign.